Privacy Policy for HaiBoo

Last Updated: 1 April 2026

At HaiBoo, we are committed to protecting your privacy. This policy explains how we collect, use, and safeguard your information across our website and services.

1. Information We Collect

We collect information to provide a better experience for our players and customers:

  • Personal Identifiers: Name, email address, and phone number (collected when you register, purchase a deck, or enter a competition).

  • Transaction Data: Details about payments and successful orders through our shop.

  • Engagement Data: If you participate in our gamification features, we track points earned, rewards redeemed (such as airtime or data), and competition entries.

  • Technical Data: IP addresses and browser types collected via cookies to optimize our website performance.

2. How We Use Your Information

Your data is used specifically to:

  • Process and deliver your card game orders.

  • Manage your account and rewards (points, airtime, or cash prizes).

  • Send updates regarding new editions or special Mzansi-themed promotions (you can opt-out at any time).

  • Improve our website security and SEO performance.

3. Legal Basis for Processing (POPIA Compliance)

In accordance with South African law, we process your information because:

  • It is necessary to fulfill a contract (delivering your purchase).

  • You have given us consent (signing up for a newsletter or rewards program).

  • We have a legitimate interest in improving our products and brand.

4. Third-Party Sharing

We do not sell your data. We only share information with trusted partners necessary to run our business, such as:

  • Courier Services: To deliver your physical card decks.

  • Payment Gateways: To securely process your transactions.

  • HME Group Subsidiaries: Data may be shared internally between our brands (like EduLight or MyTasty) to provide a seamless user experience across our ecosystem.

5. Data Security

We implement industry-standard security measures, including SSL encryption and secure server protocols via our hosters, to protect your data from unauthorized access or “leaks.”

6. Your Rights

Under POPIA, you have the right to:

  • Access the personal information we hold about you.

  • Request the correction or deletion of your data.

  • Object to your data being used for direct marketing.

7. Retention

We keep your information only as long as necessary to provide you with our services or to comply with accounting and legal obligations in South Africa.

8. Contact Us

For any privacy-related inquiries or to exercise your data rights, please reach out to the Haiboo Team via our official contact page.